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Lienz Rose - Juwelier Steiner

Lienz Rose

The Lienz Rose as a piece of jewellery


Roses symbolize love, joy, passion and secrecy. As part of the Lienz city coat of arms, the five-petal rose has accompanied the citizens of Lienz for centuries. It is an expression of law and freedom and a sign of the historical connection between the city's bourgeoisie and the Gorizia rulers.
In honor of the Lienz coat of arms flower, this five-petaled, salmon-orange to salmon-pink rose was bred on the occasion of the “Entente Florale Europe 2006” and trademarked under the name Lienz Rose®.

The richly flowering Lienz Rose® now adorns the city's parks, brings fragrance and color to the streets of the city center, and decorates terraces and balconies. The Lienz Rose® conveys to the recipient a sense of connection, pride, and love for their hometown.

We took this as an opportunity and created an extraordinary piece of jewelry. Whether in gold, silver or stainless steel. With or without diamonds - as a pendant or earrings - the choice is huge. 100% made in Austria.



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The sunny town of Lienz captivates with its southern flair and more than 2,070 hours of sunshine a year. The spectacular backdrop of the Lienz Dolomites offers a breathtaking panorama for mountaineers, hikers, bikers and water sports fans. In winter, perfectly groomed slopes beckon on the Lienz "sun terrace", the Zettersfeld, or on the World Cup slope on the Hochstein. Discover the sunny town of Lienz and enjoy southern flair at the foot of the Lienz Dolomites - Lienz, the model town for a better life!